Laravel is an open-source PHP (Hypertext Preprocessor) web framework, which includes tools and features that can be used to build sites and web applications related to eCommerce.
The global eCommerce market remains a booming industry. Retail e-commerce sales worldwide were approximately 4.9 trillion dollars in 2021. Over the next four years, this figure is expected to increase by 50 percent, reaching 7.4 trillion dollars by the year 2025.
This pushes the need to choose an ideal hosting platform, which offers consistency in operations, performance, and quicker loading times, for organizations engaged in eCommerce.
Laravel has undergone so many upgrades in 2021. Having developed so well, its functionality and features have made it the most popular PHP framework for web application development. As a result, dedicated laravel developers have ample opportunity to expand and gain access to an increasing number of cutting-edge offerings in the future.
The moot question as to why choose Laravel for eCommerce website development depends on individual preferences and organizational requirements.
Choose Laravel for eCommerce Website Development
Having said that, using Laravel apart from other Content Management System (CMS) platforms introduces various advantages, especially in the context of building an optimized eCommerce store.
Here’s the lowdown on a few of the possible advantages introduced by the usage of Laravel:
Ease of high scalability
For those engaged in the eCommerce business, there is a constant need to introduce new products; besides keeping track of suppliers and related inventories to their online stores, this pushes the need for scalable app solutions that can cater to the needs of a growing customer base.
In this regard, Laravel can be handy to build a full-fledged eCommerce platform in addition to a quick and professional B2B site while introducing a host of advanced features such as password reset and encryption using the comprehensive pre-installed authorization libraries. A wide range of advanced features can be built and supported for your site, such as password reset and encryption, thanks to its pre-installed authorization libraries.
Non-dependence in operation
It quite often happens that CMS updates lead to unwanted overheads in web applications. However, using an independent eCommerce site takes care of all such issues, leaving a business owner to worry about unnecessary updates that may hinder the website’s speed.
Flexibility remains the key
Laravel introduces flexibility as the eCommerce platform package includes a practical shopping cart, facilitating smooth web store management. Laravel offers the primary code that remains pre-set with the basic functionalities of carts, products, inventories, pricing, and payment gateways, among other services.
However, it is also possible to design the workflows as per convenience, thus helping take control over existing developmental tasks and creating scope for the development of operations in the long run.
Gain multi channel support
Laravel is known to extend a complete multichannel eCommerce experience. This, in turn, aids in highly optimizing the performance of the eCommerce business. With the Laravel eCommerce open-source CMS, it is possible to build an advanced omnichannel commerce network through the integration of all physical as well as digital stores. Taking into account that coding in Laravel is not easy, packages for Laravel provide a pre-ready baseline for developers.
Towards easy-to-use content management
Laravel extends easy-to-use content management through which it is possible to add new blog posts and catalog products without the need for deploying the services of a laravel developer. In addition, Laravel introduces a few built-in plugins and themes, which cut development time and save cost. A custom-made problem-solving strategy, which Laravel introduces aid in the smooth and error-free production of an eCommerce business.
Smooth migration options
Laravel, as a dynamic open-source platform, offers flawless migration from any other platform. For any eCommerce business, it is possible to scale up over time while making a small start initially. The horizontal scalability ensures the possibility of rapidly increasing the capacity of a website. Developers can easily and rapidly increase the website’s capacity by using its horizontal scalability.
Customers gain seamless communication channel
A seamless communication channel remains essential for any business to grow, and this is what Laravel offers. The targeted customers are extended the option to reach out to the eCommerce business through its dynamic system.
Easy on the pocket
As Laravel does not rely on third-party resources and apps to provide different features, it remains quite self-sufficient. The service ensures zero downtime for creating and deploying web applications, resulting in lower project development costs.
Laravel’s vast and customized deployments to various servers combine to make it one of the most acclaimed platforms for creating a web application. Moreover, it saves a lot of money on development.
Facilitating easy testing and maintenance
With Laravel, it is quite possible to perform unit testing and debugging in an easy manner. This helps in streamlining the eCommerce business. Furthermore, it is possible for developers to quickly validate the code and database by applying the framework’s PHPUnit. Besides helping save on a significant amount of time, Laravel ensures easy checking and maintenance.
Create an SEO-friendly website
Laravel aids through generating search-engine optimization (SEO)-friendly URLs. With this, it is possible to quickly access and index the eCommerce website. This helps the search engine promptly list the content for relevant users while driving traffic towards the web app or site. Therefore, an SEO-friendly framework remains quite crucial for ensuring success in the eCommerce business domain.
On the other hand, Laravel makes it easy for consumers to integrate SEO activities into their e-commerce platform. Laravel eCommerce users can target local and global markets with advanced SEO tools. Which will assist website owners in taking stock of consumer needs and expectations.
Quick integration with third-party framework
Integration with a third-party framework remains for any eCommerce business to grow organically over a period of time. This could be a payment system or a marketing tool the business uses. With adequate help from Laravel’s clean application programming interfaces (APIs) for integration, integrating with third-party apps remains a breeze.
Manage large traffic smoothly
Over a period of time, as the eCommerce business expands, there is a possibility of the amount of traffic to the website also rising. In this regard, Laravel can help a site handle website requests faster than most other frameworks. The one-of-a-kind message queue system allows one to postpone such website activities, such as sending emails, until a later date.
Taking charge of time-consuming tasks enables the website to process tasks at an enormous speed. Moreover, the server’s safety is well taken care of in the bargain while ensuring lower long-term hosting costs.
Ecommerce store management in simple steps
Laravel provides access to a dynamic dashboard interface, which allows for easy tracking of product releases, purchases, discounts, deals, besides getting customer feedback. Further, as the software is cloud-based and remains accessible 24 hours a day, monitoring can be undertaken anytime and anywhere.
Today, in the highly competitive eCommerce business domain, for any player to remain sustainable, it is necessary to go for a web solution that extends a strong, efficient and evolving structure. Laravel suitably fills the gap in terms of this urgent necessity.
Laravel helps eCommerce businesses to meet their goals while keeping track of futuristic scalability. Moreover, the software has the potential to evolve hand in hand with the growth of the business. On top of that, robust features and concerns related to security are well taken care of. All in all, Laravel ticks all the right boxes when it comes to a sturdy web application in the eCommerce business.