Go To Market features : Cashback (Marketplace ARR ↗ 250%), Budget, Banking (POWENS), Credit
Product Marketing: Creating screens to spotlight high-value new features
Setting up and monitoring metrics to identify key actions and creating metrics through a Product-Led Growth strategy.
Collecting qualitative data through user interviews and ordinal data via Typeform.

  🚀 Delivery

Gestion of 3 developers (iOS/Android/Back) using SCRUM
User stories, backlog management
End QA in order to be sure UX is optimal and ready to be release

  🧭 Discovery (using F.O.C.U.S.E.D framework)

Designing new features with product designer
Product Strategy - Participation in defining the product strategy, aligned with customers needs and business objectives
Product and Technical specifications
Identification of product opportunities through data, competitive analysis, and user discovery
Inter-squad collaboration (Business, Support, Marketing)

💻 Développement
Développement d’une application web (HTML, CSS, PHP, SQL) utilisé par 8 Universités pour le suivi de leurs alternants
Automatisation, dynamisation et simplification de requêtes SQL
📡 Gestion de projet
Récupération des besoins auprès de 5 type d’utilisateurs différents
Cadrage et lancement d’un site web de formation